|
A few years ago, event planners would search Google, browse venue websites, and depend on word-of-mouth recommendations. Now, planners, brides, meeting organizers, and corporate teams are using AI tools like ChatGPT, Gemini, and Copilot to find options more quickly. Download our FREE printable cheat sheet to learn more. Download the .pdf takeaway below.
Follow us on social media for event highlights, creative inspiration, marketing tips, and updates on our latest projects.
📘 Facebook | 📸 Instagram | 💼 LinkedIn | ▶️ YouTube | 📌 Pinterest Sign up for our online newsletter to stay updated on the latest insights and tools. BIG DEAL Company makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with BIG DEAL, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Serving Colorado & Wyoming. We travel too! Contact BIG DEAL Company *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us Disclosure: *All content produced by My Big Day; DBA Big Deal Company, including websites and content, are the property of My Big Day LLC and protected by U.S. and international copyright laws. You may not copy, reproduce, distribute, transmit, modify, create derivative works, or in any other way exploit any part of our materials without the prior written permission from My Big Day LLC
0 Comments
Most swag ends up in a trash can by Tuesday. Here’s how to pick items people actually keep - and what that means for your brand long after the event. 85% of attendees remember the brand that gave them great swag. Free Download Below
Planning a conference, retreat, or corporate event? BIG DEAL Company handles everything from swag sourcing to full event production - so you can focus on the people in the room. Follow us on social media for event highlights, creative inspiration, marketing tips, and updates on our latest projects.
📘 Facebook | 📸 Instagram | 💼 LinkedIn | ▶️ YouTube | 📌 Pinterest Sign up for our online newsletter to stay updated on the latest insights and tools. BIG DEAL Company makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with BIG DEAL, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Serving Colorado & Wyoming. We travel too! Contact BIG DEAL Company *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us Disclosure: *All content produced by My Big Day; DBA Big Deal Company, including websites and content, are the property of My Big Day LLC and protected by U.S. and international copyright laws. You may not copy, reproduce, distribute, transmit, modify, create derivative works, or in any other way exploit any part of our materials without the prior written permission from My Big Day LLC On June 13, 2026, Northern Colorado celebrated something that doesn’t come along often: the completion of a 45-mile paved trail three generations in the making. The Connecting Communities: Poudre River Trail Celebration brought more than 1,500 people to Timnath Community Park for an official ceremony and community event honoring the final connection of the Poudre River Trail, stretching from Bellvue to Greeley. And that was just the crowd in the park! An estimated 3,000 additional trail users took to the corridor that same day, making the total community reach well over 4,500 people! A Milestone Worth Marking The morning opened with official remarks and a symbolic ribbon ceremony, where dignitaries from five regional partner organizations - Larimer County, the City of Fort Collins, the Town of Windsor, the Town of Timnath, and the City of Greeley - each connected a piece of ribbon representing their community’s role in building the trail. Over sixty-five confirmed dignitaries were invited to attend, reflecting the depth of partnership behind this project. The celebration that followed featured 15 vendor and partner booths, food trucks, family activities, yard games, and a visit from Wilder, GOCO’s Generation Wild spokes creature. Fifty attendees were notified as gift bag winners, and the energy throughout the morning matched the scale of what was being celebrated. The Numbers Behind the Day Big Deal Company was proud to serve as event coordinator for this regional milestone, supporting 11 project and event partners, 21+ vendor partnerships, and nearly 15 volunteers alongside a 9-person BIG DEAL Company team. And best of all, it was all delivered under a $22,000 budget! The story traveled far beyond the trailhead. Event coverage appeared across 26 media placements in 20+ outlets, including The Coloradoan, BizWest, CBS Denver, CBS News Colorado, The Denver Gazette, KUNC, North Forty News, and Yahoo News, among others. What It Means The Poudre River Trail is now one of Colorado’s longest paved multi-use trails. It’s a connected corridor linking parks, open spaces, neighborhoods, and communities along the Cache la Poudre River. The June 13 celebration wasn’t just a finish line. It was proof of what’s possible when communities commit to a shared vision over the long haul. We were honored to help bring it to life! FAQs 1. Can anyone use the Poudre River Trail, and where do I start? The trail is free and open to the public. The COTREX App at Trails.Colorado.gov is the recommended tool for finding access points along the 45-mile corridor from Bellvue to Greeley. 2. Who built the Poudre River Trail, and how long did it take? The trail spans five jurisdictions — Larimer County, Fort Collins, Windsor, Timnath, and Greeley — and represents more than 50 years of planning, funding, and construction across multiple generations of local government partners and grant funders. Big Deal Company provides event coordination, communications, and marketing support for organizations across Colorado. Learn more at www.BigDealCompany.com. photo credit: City of Fort Collins Follow us on social media for event highlights, creative inspiration, marketing tips, and updates on our latest projects.
📘 Facebook | 📸 Instagram | 💼 LinkedIn | ▶️ YouTube | 📌 Pinterest Sign up for our online newsletter to stay updated on the latest insights and tools. BIG DEAL Company makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with BIG DEAL, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Serving Colorado & Wyoming. We travel too! Contact BIG DEAL Company *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us Disclosure: *All content produced by My Big Day; DBA Big Deal Company, including websites and content, are the property of My Big Day LLC and protected by U.S. and international copyright laws. You may not copy, reproduce, distribute, transmit, modify, create derivative works, or in any other way exploit any part of our materials without the prior written permission from My Big Day LLC Because sounding like everyone else is a BIG mistake Your logo gets people to notice you. Your brand voice gets them to remember you. No matter what kind of organization you have, the way you communicate matters. Every post, email, web page, and conversation shapes how people view your brand. When your messaging is clear and consistent, it builds trust. If it’s confusing or inconsistent, people may lose interest. For twenty years, BIG DEAL Company has helped organizations strengthen their messaging, marketing, and community ties. We’ve seen that having a strong brand voice can be the difference between being remembered and being forgotten. Here are our top 10 tips for creating a brand voice that people recognize and remember. 1. Know Who You’re Talking To Before you write a single word, define your audience. Ask yourself:
2. Define Your Brand Personality If your brand walked into a room, how would it act? Would it be:
3. Create a Simple Voice Guide A brand voice guide doesn’t need to be complicated. Start with:
4. Focus on Benefits, Not Features People are more interested in how you can help them than in what you do. Instead of saying: “We offer strategic marketing services.” Try: “We help organizations connect with the right audience and grow their impact.” Benefits help people connect with your brand on an emotional level. Features just explain what you offer. 5. Stop Trying to Sound Like Everyone Else A common mistake is copying popular brands or following industry trends too closely. Your audience doesn’t want another generic company that says it’s 'professional and friendly.' They want to see what makes you different. Many marketers agree that brands often sound the same because they try to appeal to everyone instead of highlighting what sets them apart. 6. Keep Your Core Message Consistent Your social media, website, newsletters, presentations, and sales conversations should all share the same core message. Consistency builds trust. At BIG DEAL Company, we often remind clients that marketing, communications, and events work best when they come together as one system. 7. Develop Key Messaging Pillars Messaging pillars are the main ideas you want people to remember about your brand. Examples might include:
8. Test Your Messaging What sounds good to your team might not connect with your customers. Gather feedback through:
For helpful audience research tips, check out the resources available from the HubSpot Marketing Blog. 9. Train Your Team Your brand voice shouldn’t just stay in the marketing department. Everyone who interacts with customers should understand:
10. Review and Refresh Annually Markets change. Audiences shift. Businesses grow. Your brand voice should stay steady, but your messaging may need updates as things change. Successful organizations review their messaging each year to make sure it still fits their goals, audience, and place in the market. The Bottom Line Your brand voice is more than just words. It’s about how people feel when they hear from you. A strong voice helps customers recognize, trust, and remember you. When you combine it with clear messaging, it becomes one of your organization’s most valuable assets. If you need help with your brand voice, messaging guidelines, or communications strategy, we’re here to help.
Frequently Asked Questions 1. What is the difference between brand voice and brand messaging? Brand voice is how your organization communicates. Brand messaging is what your organization communicates. Voice is your personality; messaging is your message. 2. How often should I update my brand voice? Your voice should remain relatively consistent, but your messaging should be reviewed at least once a year to ensure it still aligns with your audience and business goals. 3. Can small businesses benefit from brand voice guidelines? Absolutely. In fact, small businesses often benefit the most because consistent messaging helps build trust, improve recognition, and compete with larger organizations. Follow us on social media for event highlights, creative inspiration, marketing tips, and updates on our latest projects.
📘 Facebook | 📸 Instagram | 💼 LinkedIn | ▶️ YouTube | 📌 Pinterest Sign up for our online newsletter to stay updated on the latest insights and tools. BIG DEAL Company makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with BIG DEAL, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Serving Colorado & Wyoming. We travel too! Contact BIG DEAL Company *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us Disclosure: *All content produced by My Big Day; DBA Big Deal Company, including websites and content, are the property of My Big Day LLC and protected by U.S. and international copyright laws. You may not copy, reproduce, distribute, transmit, modify, create derivative works, or in any other way exploit any part of our materials without the prior written permission from My Big Day LLC Bringing your own alcohol is one way to cut costs for your event. In all cases – based on years of experience and hundreds of weddings – we strongly recommend that you have a certified bartender serve your guests. In fact, most BYOB venues now require it. Certified bartenders are trained to prevent underage drinking; limit that guest who has already had enough to drink; prevent attendees from driving impaired; and properly report any incidents that do arise for insurance and law enforcement purposes – which benefits you and your venue. The BIG DEAL team is bartending certified, should you need us. This list includes venues that allow you to purchase and serve your own alcohol and venues that allow you to purchase your own alcohol and serve it through a licensed bartending company. Please inquire directly with venues for their specific alcohol service regulations. Hot tip: Venues that commonly allow you to bring your own catering and alcohol are: parks, community centers, senior centers and rec centers. Some require an alcohol permit and/or insurance. *** *UPDATED June 9, 2026 The Hillside Vineyard | Fort Collins, CO 3924 Bingham Hill Road Fort Collins, CO 80521 Contact: (970) 520-2617, [email protected] Alcohol: bring-your-own Arapaho Valley Ranch | Granby, CO 8992 County Road 6, Granby, CO 80446 Contact: [email protected] Alcohol: Bring-your-own OR in-house Aspen Grove at Sundance Trail | Red Feather Lakes, CO 17931 West County Road 74e Red Feather Lakes, CO 80545 Contact: (970) 556-5053, Contact Form Alcohol: In-house or bring-your-own *For BYO, a Liquor Liability Insurance Policy and certified bartender are required. Venue at 319 | Loveland, CO 319 Cleveland Ave, Loveland, CO 80537 (970) 227-5573 [email protected] Bring your own everything! Aspen Historical Society | Aspen, CO 620 West Bleeker Street Aspen, CO 81611 Contact: (970) 925-3721 x107, [email protected] Alcohol: Bring-your-own *All alcoholic beverages must be served by a licensed bartender, event insurance required The Barn at Evergreen Memorial Park | Evergreen, CO 26624 North Turkey Creek Road Evergreen, Colorado 80439 Contact: (720) 340-8574, [email protected] Alcohol: Bring-your-own *All alcoholic beverages must be served by a licensed and insured bartender The Barn at Howard Creek Farm | Howard, CO 356 County Road 4 Howard, CO 81233 Contact: [email protected], (720) 937-1475 Alcohol: Bring-your-own *Alcohol must be served by a licensed/TIPS-certified bartender The Barn at Sunset Ranch | Buena Vista, CO 27650 County Road 337, Buena Vista, CO 81211 Contact: [email protected] Alcohol: Bring-your-own, must be served by the venue’s drink caterer, Mountain Sips The Black Diamond Lodge | Durango, CO 48475 US Highway 550 Durango, CO 81301 Contact: (281) 751-3147, [email protected] Alcohol: In-house or bring-your-own; must use venue’s bartender service Black Forest Meadows | Colorado Springs, CO 17104 Goshawk Rd Colorado Springs, CO 80908 Contact: (303) 590-8939, [email protected] Alcohol: Bring-your-own *Alcohol must be served by a licensed bartender; event and liquor liability insurance required Boettcher Mansion | Golden, CO 900 Colorow Road Golden, Colorado 80401 Contact: (720) 497-7630, [email protected] Alcohol: Bring-your-own *A certified bartender is required; no cash or tips allowed. Boulder Flower Farm | Longmont, CO 4114 Oxford Road Longmont, CO 80503 Contact: Contact Form Alcohol: Bring-your-own *For BYO, a Liquor Liability Insurance Policy and certified bartender are required. Casa Coyote Event Center | Calhan, CO 23590 McDaniels Road, Calhan, CO 80808 Contact: [email protected] Alcohol: Bring-your-own; must be served by a licensed bartender and must have an event insurance policy that covers host liquor service Cedar Ridge Ranch | Carbondale, CO 3059 Co Road 103 Carbondale, CO 81623 Contact: [email protected], (970) 963-3507 Alcohol: Bring-your-own *Alcohol must be served by a licensed bartender Cheley Lodge & Grove | Estes Park, CO 3960 Fish Creek Road, Estes Park, CO 80517 Contact: [email protected] Alcohol: Bring-your-own, must be coordinated and served by one of the venue’s required beverage companies Crestview Ranch | Granby, CO 1463 County Road 608, Granby, CO 80446 Contact: [email protected] Alcohol: Bring-your-own; certified bartender required for events with more than 25 guests Donovan Pavilion | Vail, CO 1600 South Frontage Road, Vail, CO 81657 Contact: [email protected] Alcohol: Bring-your-own, alcohol must be served by a certified bartender Double Diamond Ranch | Peyton, CO 14291 Murphy Road, Peyton, CO 80831 Contact: [email protected] Alcohol: Bring-your-own; must be served by a certified bartender with liability insurance Event Room at the Wheat Ridge Recreation Center | Wheat Ridge, CO 4005 Kipling Street Wheat Ridge, CO 80033 Contact: (303) 231-1315, [email protected] Alcohol: Bring-your-own, alcohol agreement form, beer and wine in cans/bottles only, liability insurance and police/security presence may be required depending on event size Evergreen Lake House | Evergreen, CO 29612 Upper Bear Creek Road Evergreen, CO 80439 Contact: (720) 880-1016, [email protected] Alcohol: Bring-your-own *Must be served by a Colorado Approved Responsible vendor, no cash/tips allowed Evergreen Red Barn | Evergreen, CO 27826 Alabraska Lane, Evergreen, CO 80439 Contact: [email protected] Alcohol: Bring-your-own, must be served by a licensed and insured bartender from the venue’s pre-approved list Flying Diamond Ranch Weddings and Events | Oak Creek, CO 30110 Highway 131 Oak Creek, Colorado 80487 Contact: (970) 846-9229, Contact Form Alcohol: Bring-your-own *Must be served by a professional bartender Guyton Ranch | Jefferson, CO 35293 US Highway 285 Jefferson, CO 80456 Contact: (507) 202-6565, Contact Form Alcohol: Bring-your-own Hatchet Ranch | Pueblo, CO 7600 Hatchet Ranch Road Pueblo, Colorado 81004 Contact: (719) 501-3396 or Contact Form Alcohol: Bring-your-own *Alcohol must be served by a licensed bartender Hearth House Venue | Monument, CO 192 Front Street, Monument, CO 80132 Contact: [email protected] Alcohol: Bring-your-own, must be served by a professional, licensed, insured bartender; no cash bars Heritage Lakewood Belmar Park | Lakewood, CO 801 South Yarrow Street Lakewood, CO 80226 Contact: (303) 987-7806, [email protected] Alcohol: Bring-your-own, requires City of Lakewood Special Event Liquor Permit, $150/3-hour block for alcohol service Kirk of Highland | Denver, CO 3011 Vallejo Street, Denver, Colorado 80211 Contact: [email protected] Alcohol: Bring-your-own *Must be served by a licensed/certified bartender Koenig Alumni Center at CU Boulder | Boulder, CO 1202 University Avenue Boulder, Colorado 80309 Contact: (303) 492-2279, Contact Form Alcohol: Bring-your-own, can only be served through approved/licensed bartending companies, with required university approval forms, in compliance with CU’s alcohol service policy La Foret Conference and Retreat Center | Colorado Springs, CO 6145 Shoup Road Colorado Springs, CO 80908 Contact: (719) 495-2743, [email protected] Alcohol: Bring-your-own *Wine, beer, and champagne only; no cash allowed LePlatt’s Pond | Bayfield, CO 311 County Road 501 Bayfield, CO 81122 Contact: (970) 759-0748 or Contact Form Alcohol: Bring-your-own *Alcohol must be served by a licensed bartender; event liability insurance is required for all events. Lock Stock & Barrel | Olathe, CO 5328 CO-348 Olathe, CO 81425 Contact: Contact Form Alcohol: Bring-your-own *Only beer and wine allowed, must be served by a licensed bartender Lodge by the Blue | Breckenridge, CO 4192 Highway 9 Breckenridge, CO 80424 Contact: (970) 453-2144, [email protected] Alcohol: Bring-your-own *All alcoholic beverages must be served by a licensed bartender The Loft Music Venue | Colorado Springs, CO 2506 West Colorado Avenue Colorado Springs, Colorado 80904 iContact: (719) 445-9278, [email protected] Alcohol: Bring-your-own The Lyons Farmette (and Riverbend) | Lyons, CO 4121 Ute Hwy Lyons, CO 80540 Contact: [email protected] Alcohol: Bring-your-own, must be served by a licensed bartender. Once Upon a Time Events | Kiowa, CO 31242 Wedemeyer Road Kiowa, CO 80117 Contact: (720) 838-7608, [email protected] Alcohol: Bring-your-own *An event insurance policy must be purchased ProRodeo Hall of Fame | Colorado Springs, CO 101 Pro Rodeo Drive Colorado Springs, Colorado 80919 Contact: (719) 528-4732, [email protected] Alcohol: Bring-your-own *Alcohol must be served by a hired bartender (not a guest); cash bars are not permitted unless a special events liquor license is purchased by the City of Colorado Springs Red Rocks Barn | Colorado Springs, CO 2700 Robinson Street, Colorado Springs, CO 80904 Contact: [email protected] Alcohol: Bring-your-own; must comply with venue contract rules; service expectations handled on a case-by-case basis Rembrandt Yard Art Gallery & Event Center | Boulder, CO 1301 Spruce Street Boulder, Colorado 80302 Contact: (303) 301-2972, [email protected] Alcohol: Bring-your-own, must be served by a licensed, insured bartending company carrying liability insurance specifically naming the venue Riverview Event Center | Brush, CO 19201 County Road 24, Brush, CO 80723 Contact: (970) 380-1731, [email protected] Alcohol: Bring-your-own; Alcohol must be served by professional bartenders Running Creek Manor | Elizabeth, CO 4739 County Road 166, Elizabeth, CO 80107 Contact: (720) 220-0807, [email protected] Alcohol: Bring-your-own Sage View Ranch | Paonia, CO 40881 Highway 133 Paonia, CO 81428 Contact: (303) 522-2210, Contact Form Alcohol: Bring-your-own *Alcohol must be professionally served Sopris House | Crested Butte, CO 200 Sopris Avenue Crested Butte, CO 81224 Contact: (800) 903-7761, [email protected] Alcohol: Bring-your-own Space Gallery | Denver, CO 400 Sante Fe Drive Denver, Colorado 80204 Contact: (303) 993-3321, [email protected] Alcohol: Bring-your-own, licensed bartender likely required Stone Mountain Lodge and Cabins | Lyons, CO 18055 North St Vrain Drive Lyons, Colorado 80540 Contact: (303) 823-6091, [email protected] Alcohol: Bring-your-own Storm King Mountain Ranch | Montrose, CO 70777 Buckhorn Road, Montrose, CO 81403 Contact: [email protected] Alcohol: Bring-your-own; must be served with a bartending service The Studio (Boulder) | Boulder, CO 3550 Frontier Avenue, Suite A2 Boulder, CO 80301 Contact: (720) 378-8015, [email protected] Alcohol: Bring-your-own, must be covered under event insurance and served by a licensed bartender (preferred vendor list available) Walker Fine Art | Denver, CO 300 West 11th Avenue #A Denver, Colorado 80204 Contact: (303) 355-8955, [email protected] Alcohol: Bring-your-own *Must be served by licensed/certified bartenders; no corkage fee; recommended vendor list available Clyfford Still Museum | Denver, CO 1250 Bannock Street Denver, CO 80204 Contact: 720-354-4880 [email protected] Alcohol: Bring-your-own *Must be served by licensed/certified bartenders; no corkage fee Follow us on social media for event highlights, creative inspiration, marketing tips, and updates on our latest projects.
📘 Facebook | 📸 Instagram | 💼 LinkedIn | ▶️ YouTube | 📌 Pinterest Sign up for our online newsletter to stay updated on the latest insights and tools. BIG DEAL Company makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with BIG DEAL, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Serving Colorado & Wyoming. We travel too! Contact BIG DEAL Company *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us Disclosure: *All content produced by My Big Day; DBA Big Deal Company, including websites and content, are the property of My Big Day LLC and protected by U.S. and international copyright laws. You may not copy, reproduce, distribute, transmit, modify, create derivative works, or in any other way exploit any part of our materials without the prior written permission from My Big Day LLC Stop starting from scratch every time you post. One strong idea - stretched across five formats - gives you a full week of content that builds authority, connection, and reach. Follow us on social media for event highlights, creative inspiration, marketing tips, and updates on our latest projects.
📘 Facebook | 📸 Instagram | 💼 LinkedIn | ▶️ YouTube | 📌 Pinterest Sign up for our online newsletter to stay updated on the latest insights and tools. BIG DEAL Company makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with BIG DEAL, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Serving Colorado & Wyoming. We travel too! Contact BIG DEAL Company *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us Disclosure: *All content produced by My Big Day; DBA Big Deal Company, including websites and content, are the property of My Big Day LLC and protected by U.S. and international copyright laws. You may not copy, reproduce, distribute, transmit, modify, create derivative works, or in any other way exploit any part of our materials without the prior written permission from My Big Day LLC |
About BIG DEALMaking Business Personal. We pride ourselves on giving you something to look forward to. We are a connected collective of creatives - owned and operated by outstanding women. Archives
September 2026
Categories
All
|
||||||||||||
Services |
Company |
|