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PRESS RELEASE- Colorado’s Sweetheart City Launches 79th Valentine Season Loveland, Colorado hosts the largest Valentine Re-mailing Program, the beloved Sweetheart Festival, Group Wedding and more LOVELAND, Colo. – January 7, 2025 – In Loveland, Colorado, known as the Sweetheart City, the Valentine season is officially underway. This morning, the Loveland Chamber of Commerce, Visit Loveland, and their partners revealed the details and arrangements for the 79th annual Valentine season. The festivities include the Valentine Re-Mailing Program, the Sweetheart Festival, exclusive offerings such as Valentine-themed wine, beer, candy, cupcake, and coffee, the Loveland Sweetheart Classic 4-mile race, and the Valentine Group Wedding. All these Valentine season activities and events are scheduled throughout the month of February. "We are excited to celebrate 79 years of sharing love worldwide! Each year, the Valentine season in Loveland continues to captivate hearts. There's no more meaningful way to spread love, joy, and hope than through a heartfelt Valentine from the Sweetheart City. This year's designs and messages reflect our ongoing dedication to kindness and connection. Continuing this cherished tradition is especially important as we remind the world that love is the most beautiful gift we can give and receive." – Mindy McCloughan, President, Loveland Chamber of Commerce Loveland’s Valentine Re-Mailing Program The 2025 official Loveland Valentine card, collector’s stamp (also known as a cachet) and postmark have been announced. The collector’s stamp and postmark will be stamped on every piece of mail that comes through the program. Loveland receives around 100,000 Valentines annually from all 50 states and 110 countries across the world through its Valentine Re-mailing Program, the largest program of its kind. Sponsors and volunteers handstamp the collector’s stamp and postmark onto each individual Valentine that comes through the city’s post office.     2025 Collector’s Envelope Artwork, Remailing Program Deadlines Announced The 2025 cache artwork was designed by Corry McDowell and includes the following verse written by Jeanne Perrine: “We can’t keep our LOVE inside, So we spread HEATS far and wide, In Loveland’s embrace they abide, To show where LOVE will always reside.” Loveland, Colorado 2025 To get this special 2025 collector’s envelope artwork and postmark, package pre-addressed, pre-stamped Valentines in a larger First Class envelope. Send the envelope to Postmaster - Attention Valentines, 446 E. 29th St., Loveland, CO 80538-9998. Once received, Valentines will be removed from the larger envelope and hand-stamped before being re-mailed to intended recipients. The official Valentine drop location sponsors include Independent Financial and Elevations Credit Union. Drop off self-addressed, stamped Valentine envelopes these locations, as well as the Chamber of Commerce, Visitor’s Center and The Loveland Post Office (446 E. 29th St. Loveland, CO 80538) & (601 Cleveland Ave Loveland, CO 80537) The Post Office will be accepting Valentines to be dropped off in the red mailbox displayed in the lobby from January 10-February 10, 2025 Elevations members can get free stamps for their Valentines from January 8th to February 10th at our Loveland Branch. The Loveland branch will have valentine/heart stamps for all members who would like to drop their valentines at the mailbox in the branch (limit 20 per member). Mailing Deadlines: Important Valentine mailing Deadline Dates:
2025 Collectible Valentine Card The 2025 Valentine card was designed by Tiffany Villavicencio. The card design features a heart shaped flurry of snowflakes. The card verse was also created by Tiffany Villavicencio. A winter wish this Valentine’s Day, As snowflakes drift along their way. Each flake unique, like the love we share, From The Sweetheart City, showing we care Valentine cards can be purchased online at Loveland.org for $12 (which includes the card, printing, processing and postage). All cards purchased through Loveland.org will automatically go through the re-mailing program. 2025 collectible cards may also be purchased in person at the following retailers: Loveland Visitor Center, B Sweet Cupcakes, Olive and Herb, Columbine Drug, Club Loveland, Loveland Good Sam, Barnyard Vet & Pet Supply, Independent Financial, Loveland Museum & Gallery, Adams Bank & Trust, Rowes Flowers, Safeway Downtown, Safeway (Taft/Eisenhower), Safeway (Wilson/Eisenhower), King Soopers (Orchards), King Soopers (Eagle Dr.), Walmart (65th Ave), and Walmart (Denver Ave.) Valentine cards may be dropped off starting January 10, 2025 through February 10, 2025, at any of these 6 locations: Loveland Chamber/Visitor Center 5400 Stone Creek Circle Suite 200 Monday-Friday: 10:00 am – 3:00 pm Aims Community College 104 East 4th Street Monday-Friday: 8:00 am – 5:00 pm Independent Financial 935 N. Cleveland Ave. Monday-Friday: 8:30 am – 5:00 pm Saturday: 9:00 am to 12:00 pm Elevations Credit Union 970 E Eisenhower Blvd Monday-Friday 8:30 am – 5:30 pm Saturday: 9:00 am -12:00pm The HUB Cafe by Fresh Plate 6402 Union Creek Drive Tuesday-Saturday: 9:00 am-5:00 pm Sunday: 1:00 pm-5:00 pm Barnyard Vet & Pet Supply 806 14th St SW Monday-Friday 9:00 am – 5:00 pm and Saturday 9:00 am-1:00 pm Valentine Season Events & Experiences Look up! 408 hearts with love notes will soon be lining the streets of Loveland. The extremely visual display of love in the Sweetheart City are the signature large Valentine hearts providing by Loveland’s Thompson Valley Rotary Club. Hearts are listed online for sale in December and sell out within hours! The Loveland Sweetheart Festival Feb. 14-15, 2025 Get ready for the Sweetheart Festival 2025 in downtown Loveland, an unforgettable celebration for lovers, families, and friends! Experience the fun Friday, February 14, from 5-9 PM and Saturday, February 15, from 10 AM-8 PM, as 4th Street transforms into a vibrant hub of joy and festivities! Enjoy electrifying live entertainment, live music, and the Loveland Flea Market featuring over 30 amazing vendors. Indulge in delicious beer, wine, sweet treats, and mouthwatering food from our fantastic food trucks! Plus, On 3rd street in the Foundry Plaza don’t miss out on exciting children's activities, the community stage, and our special QR code that unlocks exclusive promotions from the downtown businesses. Bring your loved ones and immerse yourself in the magic of the Sweetheart Festival 2025—you won’t want to miss it! Learn more: https://visitloveland.com/sweetheartfestival/ Loveland Lights at Chapungu January 31st - February 16th SPECIAL LIVE NIGHT on February 8th Centerra is excited to announce the return of Loveland Lights LIVE! In partnership with the stunning Loveland Lights display at Chapungu Sculpture Park taking place from February 1-16, join us on Saturday, February 8th from 5-8pm for a magical evening under the stars. Enjoy a lively dueling pianos performance, sip on the official Sweetheart beer and wine of 2025, and explore the park, where over 300,000 sparkling lights will set the perfect romantic backdrop. Don’t miss out on this enchanting night! Get more information at https://visitloveland.com/loveland-lights . Colorado Eagles Hockey Sweetheart Game The Colorado Eagles and the City of Loveland are excited to team up for the Sweetheart Game on Wednesday, February 12th vs. the San Joes Barracuda. For the third season in a row the Eagles and Visit Loveland will host the Sweetheart Game and will feature fun for all at Blue Arena in the Sweetheart City. Events to include:
Feb. 14, 2025 Loveland's nineth annual celebration of commitment to love returns, promising an even more enhanced experience for 2025. For those seeking a unique and distinctive wedding affair and an unforgettable venue, the group wedding is the ticket. This year the wedding and vow renewal ceremony takes place at the stunning Sweet Heart Winery & Event Center. The ceremony encompasses music chosen by guests, a personalized ceremony, commemorative photos, gift bags, special wedding cupcakes, a symbolic love lock for Loveland's iconic LOVE or HEART sculptures, and a chance to win a huge gift basket and prizes. Cost is $150 per couple and registration is limited. Loveland’s Valentine’s Day Group Wedding is hosted by BIG DEAL Company, in partnership with the Sweet Heart Winery, Visit Loveland and the Loveland Chamber. 2025 Sweetheart Classic 4-miler Feb. 15, 2025 This is a staple race in the Loveland community. With a race start and awards in Downtown Loveland, it will be right in the center of the action of the Loveland Sweetheart Festival. Sweetheart Classic 4-miler - Presented by Redemption Church Race date: Feb 15 Start Time: 9:00 am Start/Finish Line: West end of 4th Street between Railroad and Garfield LOVE Hot Air Balloon Rides Feb. 15, 2025 Ride in the FAMOUS “Love Balloon” Valentine’s Weekend in the Sweetheart City! Date: February 15, 2025 Time: 7:00am-9:00 am Place: The Ranch Events Complex- 5280 Arena Cir, Loveland, CO 80538 Cost: $25 per person – Cash, Venmo, CC Restrictions: Waiver required. Minimum age 6. Adults must be in relatively good health (no broken bones, no mobility issues, and no pregnant women). Disclaimer: No restrooms available onsite. All rides are weather dependent. Contact: John Bell (970) 300 – 3332 https://lovehotairballoonrides.com/       Heartfelt Indulgences 2025 Loveland Valentine Wine Sweet Heart Winery will be featuring their Cabernet Sauvignon from Alexander Valley, CA. This is the embodiment of romance. Rich, beautiful, and undeniably sexy, this wine is crafted with love and passion. In a place like Loveland, it’s not just a drink; it’s an experience that elevates every moment. Celebrate love with a wine that truly captures the essence of romance. 2025 Loveland Valentine Coffee The Loveland Chamber of Commerce has partnered with Top of the Lake Coffee to produce the 2025 official Loveland Valentine coffee. Top of The Lake Coffee is proud to announce the 2025 sweetheart coffee flavor; Cinnamon Roll. The perfect blend of Vanilla and Cinnamon! 2025 Valentine Beer Founded in 2010, Grimm Brothers Brewhouse is Loveland’s oldest Brewery. Once upon a time Grimm Brothers, in collaboration with the Loveland Chamber of Commerce and Visit Loveland, brewed a beer for the Sweetheart City. It was said that beer, known as The Bleeding Heart, held mystic powers. When consumed on a full moon, The Bleeding Heart was said to show you your heart’s true desire. This will be the 14th version of The Bleeding Heart release. 2025 Valentine Candy Colorado Candy Company is proud to feature a heart shaped candy that is cinnamon flavored. The Cinnamon Sweethearts candy is made exclusively for the sweetheart city and sold at Centerra Hallmark and Loveland Visitors Center. 2025 Valentine Cupcake B Sweet Cupcakes announces their Valentine Cupcake flavor for the season of love. “Red Velvet Kiss” A light chocolate infused red velvet cake, swirled with cream cheese morsels, topped with airy vanilla cream cheese frosting, coated in heart red sugar and kissed with a chocolate. NEW! Valentine Candle 10 year old, Kinzie Sargent is selling candles for a cause. A portion of her candles sold at the Loveland Visitor’s Center go to the House of Neighborly Services. NEW FEATURE! The Namaqua Heart Romance illuminates the sky in Loveland. Life Scout, Noah Kreutzer, with Troop 314 built and installed an LED heart on Namaqua Ridge to shine during the Valentines season. Noah loved the existing Holiday Star since he was a young child, and could see it out of his bedroom window. Adding a heart to the existing infrastructure of the star seemed like a natural fit for The Sweetheart City. The Heart will be lit from January 1st to after Valentines Day, shining over Loveland. 2025 Miss Loveland Valentine Miss Loveland Valentine 2025, Ella Pettit, sponsored by Loveland’s Thompson Valley Rotary Club. Ella is a senior at Loveland High School. Born and raised in Loveland, Colorado, she attended Centennial Elementary, Lucile Erwin Middle School, and New Vision Charter Middle School before joining Loveland High.Ella is actively involved in my community, volunteering through her church’s Foundations program and participating in Philo as a child. At school, Ella is engaged in various clubs and activities, serving as Vice President of DECA and Spirit Coordinator for Loveland High. Additionally, she is the captain and center back for the soccer team, leading with pride both on and off the field.       Valentine Re-Mailing Sponsor: Elevations Credit Union
Elevations Credit Union empowers its members and the communities it serves along Colorado’s Front Range with financial solutions and education. In addition to offering a broad portfolio of consumer and business banking services, Elevations is the No. 1 credit union residential mortgage lender in Colorado. Founded in 1952 with three branches located in Old Town, Midtown and Harmony, the organization has grown from 12 members and less than $100 in assets to over 176,000 members, more than 580 local employees and over $3.4 billion in assets. Learn more at Elevationscu.com. About the Loveland Chamber of Commerce Founded in 1902, the Loveland Chamber of Commerce is northern Colorado’s “driving force for business.” Comprised of more than 650 local companies, the chamber offers a vast array of educational and networking programs to help its investors, both large and small, gain the skills and resources necessary to thrive and prosper in today's economy. As a founding member of the Northern Colorado Legislative Alliance (NCLA), the chamber also serves as an advocate for business, working on behalf of entrepreneurs to lead and influence local, state, and federal policy on issues affecting the unique interests of business in northern Colorado. For more information on the Loveland Chamber, please call 970-667-6311 or visit Loveland.org. About Visit Loveland The mission of Visit Loveland is to enthusiastically promote, market, and sell Loveland, Colorado as a destination for meetings, conventions, and individual travelers, fostering economic development and benefiting and supporting members and the overall business community. It is Visit Loveland’s goal to promote tourism, conventions, and related activities within the city by marketing the city and sponsoring destination and community events. Learn more at VisitLovelandCO.com. For media inquiries, including interviews and images, please contact: Valentine Re-Mailing Program: Mindy McCloughan | Loveland Chamber of Commerce | [email protected] | 970-744-4791 Sweetheart Festival/Tourism Events: Chris Bierdeman | Visit Loveland | [email protected] |970-962-2626 Valentine Wedding Contact: Christine Forster | BIG DEAL Company | [email protected] | 970-613-1455
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 Press Conference Invitation: Tuesday, January 7, 2025, 4pm MT Exclusive First Look of Loveland’s 79th Anniversary Valentine Season Details Includes unveiling of 2025 Valentine Re-Mailing Program card, cachet and stamp; annual Sweetheart Festival details; annual Group Wedding & Vow Renewal Ceremony information LOVELAND, Colo. – December 17, 2024 – In Loveland, Colorado, the nation’s Sweetheart City, Valentine season starts now. The Loveland Chamber of Commerce and Visit Loveland Colorado are kicking off Loveland’s 2025 Valentine Season with a press conference on Tuesday, Jan. 7, 2025 at 4pm. What: Loveland Valentine Season 79th Anniversary Press Conference When: 4 p.m. MDT, Tuesday, Jan. 7, 2025 Where: Sweet Heart Winery 5500 W US-34, Loveland, CO 80537 Highlights of the 2025 Valentine Season The city that has become synonymous with love is preparing to showcase its most anticipated annual tradition. Loveland continues to capture hearts worldwide, processing an astounding 100,000 Valentines each year and maintaining its status as the nation's premier Valentine destination. Exclusive Unveiling Details:
Exciting Upcoming Events The celebration extends beyond the postmark, with several must-attend events marking the season:
This year's program continues Loveland's legacy as the epicenter of a global Valentine tradition, offering a unique blend of romance, community, and connection. Media outlets are encouraged to be part of this momentous occasion and help share the magic of Loveland's cherished Valentine traditions. Thank you to the Loveland Chamber’s Valentine Season Sponsor, Elevation Credit Union. "We are excited to celebrate 79 years of sharing love worldwide! Each year, the Valentine season in Loveland continues to captivate hearts. There's no more meaningful way to spread love, joy, and hope than through a heartfelt Valentine from the Sweetheart City. This year's designs and messages reflect our ongoing dedication to kindness and connection. Continuing this cherished tradition is especially important as we remind the world that love is the most beautiful gift we can give and receive." – Mindy McCloughan, President, Loveland Chamber of Commerce ***Press attendees who attend also receive a Valentine Gift Bag from Visit Loveland and event vendors. Thank you for your continued support of this program. We look forward to seeing you there! Please RSVP: Christine Forster | BIG DEAL Company | [email protected] | 970-613-1455 Press Questions can be directed to: Mindy McCloughan | Loveland Chamber of Commerce | [email protected] | 970-744-4791   What a SPECTACULAR coming together of our community to celebrate this resource! BIG DEAL Company was hired by the City of Loveland and City of Fort Collins to assist with this large event. Our team worked tirelessly to put together all of the details, messaging and on-site execution to ensure a wonderful experience for all who attend. Below are photos and background information on the BRAND NEW FNL (Northern Colorado Regional Airport) Terminal. *thank you to the Loveland and Fort Collins photographers, and personal photo submissions! Success Snapshot:
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 As a collective of experts, BIG DEAL Company specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns! BIG DEAL Company makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with BIG DEAL, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Serving Colorado & Wyoming. We travel too! Contact BIG DEAL Company *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us Disclosure: *All content produced by My Big Day; DBA Big Deal Company, including websites and content, are the property of My Big Day LLC and protected by U.S. and international copyright laws. You may not copy, reproduce, distribute, transmit, modify, create derivative works, or in any other way exploit any part of our materials without the prior written permission from My Big Day LLC  |
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