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In our marketing climate where social media algorithms change overnight and trends come and go in minutes, one digital marketing tool has steadily yielded growth for both for-profit businesses and nonprofit organizations: email marketing. At BIG DEAL Company, we know firsthand how a well-crafted email strategy can drive sales, deepen customer relationships, and keep donors engaged – even during tough times. Whether you are selling a product or service or promoting a mission, email marketing is not just an option – it’s essential.  Why email marketing still works With all the talk about social media, it’s easy to forget about the original online marketing: email. The amazing thing about email is it is one of the few marketing channels you own. Unlike social media, where your content can be buried by algorithm changes, emails land directly in your audience’s inbox. That means your message reaches real people in real time. The numbers back it up, too. Email marketing still consistently delivers one of the highest ROIs (Return On Investment) of any digital marketing channel, averaging $36 for every $1 spent, according to a Litmus study. For businesses: Stay front-of-mind, sell smarter In a competitive marketplace, visibility is everything. When customers are watching every dollar (like in our current economic climate), they’re more likely to buy from brands they trust and remember. Email marketing keeps your business top-of-mind with regular, valuable communication. Promotions, product launches, behind-the-scenes updates — they all build loyalty and drive conversions over time. Even in a slow economy, your audience still spends money — just more thoughtfully. For nonprofits: Build trust, retain donors For nonprofits, email is a lifeline. It’s your direct connection to the people who care about your cause. When budgets are tight and giving slows, staying in touch is more important than ever. Regular email updates keep donors informed, inspired, and invested. Plus, email campaigns are cost-effective. You don’t need a big budget to run a smart, strategic email program. You just need a plan, and we’re here to help.  Especially in uncertain times When the economy wobbles, many organizations instinctively cut their marketing budgets. But history shows that businesses and nonprofits who maintain or increase visibility during downturns are better positioned for growth once the dust settles. Email marketing offers a low-cost, high-impact way to do just that. Instead of going dark, use email to:
Even if people aren’t ready to buy or donate today, consistent communication ensures they’ll think of you when they are. It’s worth the investment No matter your size or sector, email marketing is one of the smartest investments you can make. It doesn’t just sell – it nurtures. It builds relationships, reinforces your brand, and keeps your audience engaged long after the first click. At BIG DEAL Company, we help businesses and nonprofits create email strategies that cut through the noise, because your message deserves to be heard. Ready to launch or level up your email marketing game? Let’s make it a BIG DEAL. Contact us now. For marketing and event news and tips, follow BIG DEAL Company on Facebook, Instagram, and Pinterest.  Follow us on social media for event highlights, creative inspiration, marketing tips, and updates on our latest projects.
📘 Facebook | 📸 Instagram | 💼 LinkedIn | ▶️ YouTube | 📌 Pinterest Sign up for our online newsletter to stay updated on the latest insights and tools. BIG DEAL Company makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with BIG DEAL, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Serving Colorado & Wyoming. We travel too! Contact BIG DEAL Company *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us Disclosure: *All content produced by My Big Day; DBA Big Deal Company, including websites and content, are the property of My Big Day LLC and protected by U.S. and international copyright laws. You may not copy, reproduce, distribute, transmit, modify, create derivative works, or in any other way exploit any part of our materials without the prior written permission from My Big Day LLC
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Email and SMS marketing aren’t going anywhere—in fact, they’re getting smarter and more personalized, thanks to AI and automation. Businesses that tap into hyper-personalization are seeing more opens, stronger customer connections, and better results. See BIG DEAL's free printable for more information!   Free Printable below 
Follow us on social media for event highlights, creative inspiration, marketing tips, and updates on our latest projects.
📘 Facebook | 📸 Instagram | 💼 LinkedIn | ▶️ YouTube | 📌 Pinterest Sign up for our online newsletter to stay updated on the latest insights and tools. BIG DEAL Company makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with BIG DEAL, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Serving Colorado & Wyoming. We travel too! Contact BIG DEAL Company *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us Disclosure: *All content produced by My Big Day; DBA Big Deal Company, including websites and content, are the property of My Big Day LLC and protected by U.S. and international copyright laws. You may not copy, reproduce, distribute, transmit, modify, create derivative works, or in any other way exploit any part of our materials without the prior written permission from My Big Day LLC |
About BIG DEALMaking Business Personal. We pride ourselves on giving you something to look forward to. We are a connected collective of creatives - owned and operated by outstanding women. Archives
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My Big Day dba Big Deal Company 2006-2025 www.BigDealCompany.com www.MyBigDayCompany.com
970-613-1455 or 303-886-3068 EMAIL US
We serve the entire Front Range; Denver, Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken
