​Supporting Non-Profits: Over 20 Fundraising Events
In 2024, Big Deal Company continued to strengthen its commitment to philanthropy by designing and executing over 20 non-profit fundraising events. From galas to golf tournaments, these initiatives were instrumental in helping local organizations achieve their fundraising goals while inspiring hope and unity.
 
Additionally, we launched and supported four end-of-year fundraising campaigns, maximizing impact during the holiday season, providing crucial support to our non-profit partners. These campaigns underscored our belief that businesses can drive meaningful change.

​Business and Community Collaboration
Big Deal Company provided planning and logistics support for nine large-scale Northern Colorado business events for BizWest. Our team ensured seamless execution and memorable experiences for all attendees.
We supported countless grand opening events, company retreats, ribbon cuttings, and rebrands!

​Expanding Our Digital Footprint
This year, we authored over 50 blogs for just our own company website and countless others for our clients. These blogs covered a wide array of topics, showcasing our versatility and deep understanding of industry trends. By consistently delivering high-quality content, we were able to expand our digital presence and we have been able to provide valuable resources for businesses and individuals alike.
 
Record-Breaking Events
Among the hundreds of events we managed this year, one stood out for its sheer scale. The Grand Opening of the new FNL Airport Terminal brought over 1500 guests together! The success of such a large-scale event highlighted our ability to adapt, innovate, and execute with precision, even under the most demanding circumstances.

​Across the US
While our major footprint is in Colorado and Wyoming, in 2024 we supported clients in Las Vegas, Michigan, California, and Georgia. We travel for events and our marketing expertise can support businesses in any area! We already have out of state projects booked for 2025!

Our Core Focus: Communications, Experiences, and Community
At Big Deal Company, our mission revolves around these three core areas:

• Communications: Crafting clear, impactful messaging that resonates with audiences.
• Experiences: Designing events and initiatives that leave lasting impressions and memories.
• Community: Building bridges and fostering connections that strengthen the fabric of Northern Colorado.

By combining these pillars with our creative problem-solving skills, we delivered unparalleled value to our clients in 2024.
 
Looking Ahead to 2025
As we prepare for 2025, Big Deal Company is excited to build on this year’s success. We are eager to:

• Host even additional signature events that bring people together.
• Deepen our relationships with non-profits, businesses, and community organizations.
• Expand our client base and explore new business opportunities.
• Continue leveraging our expertise in communications, experiences, and community-building to make a difference.

Our team is ready to embrace the challenges and opportunities of the new year, driven by a passion for innovation and a commitment to excellence.
 
2024 was a year of growth, impact, and unforgettable moments for Big Deal Company. From our signature events to record-breaking community gatherings, our efforts have touched countless lives and strengthened our community ties. We are grateful for our clients, partners, and the Northern Colorado community for making this year so remarkable. Here’s to more events, more connections, and more success in 2025!
 
Stay Connected with Big Deal Company
We invite you to be part of our journey as we step into an exciting 2025. Reach out to our team to learn more about our services or discuss your next BIG idea. Don’t miss out on the latest updates - sign up for our newsletter and stay informed about our events, tips, and success stories.
 
Follow us on social media to join the conversation and connect with a growing community that values impactful experiences and strong community ties.
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In today’s fast-paced world, getting customers to walk through your doors is no small feat.  You know that once a person is in your location you’ve got a captive audience, but how do you get them in in the first place?  Whether you’ve got a café, a boutique, or a wellness studio, standing out in the crowd takes creativity and strategy. Before you say you simply don’t have time to build a plan, check out these easy and effective marketing tips to help boost foot traffic—and keep customers coming back for more.
 
Create an Irresistible Offer
People love a good deal, so why not give them one? Limited-time promotions, BOGO (buy one, get one) offers, or discounts for first-time customers can entice people to visit your business. Make the offer clear, and easy to understand, and put it on social media, your website, and even on a sandwich board outside your store.  Don’t forget to add a call to action like one of these:

• Claim Your Discount Today!
• Be Part of the Fun—Register Now!
• See What Everyone’s Talking About—Shop Now!

Lean Into Local Events 
Get out there and partner with community events or host your own. That’s right, get to know your neighbors.  Activities like a pop-up shop, a workshop, or a fun seasonal event like a holiday market can attract loyal customers and new faces. Bonus: collaborating with other local businesses can expand your reach.
 
Step Up Your Curb Appeal 
Your storefront is like a first impression—it needs to wow! Clean windows, colorful signage, and eye-catching displays make all the difference. A chalkboard with a quirky message or your daily specials can grab the attention of passersby (or even go viral on social media).  The ‘vibe’ of your location should be easily understood just by standing out front.
 
Engage on Social Media
Consistency is key when it comes to social media. Your followers want to know that you’re staying current and love to hear about new arrivals, upcoming sales, or behind-the-scenes content. Be real and interactive and respond to comments and messages promptly. Pro Tip: Don’t forget to include your location and hours in your bio to make it easy for people to find you.  You wouldn’t believe how often this is looked over.
 
Use Email Marketing
Email marketing might not sound flashy, but it works. Create a simple, engaging newsletter to keep your customers in the know about promotions, events, and new products. Make it worth their while by including exclusive deals, hot tips, or sneak peeks.
 
Encourage Word-of-Mouth 
Happy customers are your best advertisement!  Again, happy customers are your best advertisement.  Yes, it’s worth repeating because they are valuable and often underused.  Encourage them to share their experiences by offering referral discounts or running a review contest. The more buzz, the better!
 
Get Listed Online 
Make sure your business is easy to find by updating your Google Business profile and being listed on Yelp, TripAdvisor, or other platforms relevant to your industry. Include accurate information, great photos, and a few glowing reviews.  More and more people are turning to various niche apps to find what they are looking for from restaurants to spas.  Get listed!
 
Make It Personal
Finally, remember that marketing isn’t just about tactics—it’s about relationships. All of these tips may help to bring people in, but then it’s in your court to get them to come back. Personalized touches can turn a one-time visitor into a lifelong fan.  Here are just a few ways to make their experience special:

• Greet Them by Name
• Remember Their Preferences
• Celebrate Special Occasions
• Offer Tailored Recommendations
• Provide Flexible Options
• Be Attentive and Engaged
• Offer Exclusive Perks
• Make It Easy

Marketing doesn’t have to be overwhelming.  Just start small by selecting a few of the tips to focus on and stay consistent. The key is to experiment, track what works, and refine your strategy over time. With a little creativity and effort, you’ll have customers streaming through your doors in no time!
 
Whether you’re just starting or growing your business, BIG DEAL is here to bring your marketing out of black and white and into full color, helping you thrive. We understand small businesses because we are one too!

BIG DEAL Company was thrilled to assist with one of the largest BizWest events in recent history. With over 500 attendees, the Boulder Valley Real Estate Conference is an established and sought after event for networking, education and trend research and future predictions.
Thank you to all of the sponsors, partners, vendors, booth hosts and speakers who help to make this event happen!

**FOR IMMEDIATE RELEASE**  

BIG DEAL Company Announces Promotion of Carrie Kaufman to Chief Communications Officer

Loveland, CO — November 20, 2024 —  BIG DEAL Company is pleased to announce the promotion of Carrie Kaufman to Chief Communications Officer (CCO), marking a significant milestone in her 10-year tenure with the company. Throughout her time at BIG DEAL, Carrie has been instrumental in driving growth, diversifying service offerings, and successfully launching BIG DEAL's rebranding initiative.
​
With extensive experience in non-profit development, marketing, advertising, and events management, combined with her continued professional development and industry expertise, Carrie brings valuable leadership to this new role. Working alongside CEO Christine Forster, she will focus on key initiatives including process optimization, enhanced client engagement, team development, and strategic business growth.
​
"We're thrilled to have Carrie step into this pivotal leadership role," said Christine Forster. "Her decade-long commitment to BIG DEAL, focus on community and relationships, and proven track record make her the ideal leader to help guide our company into its next chapter of success."

About BIG DEAL Company
Big Deal Company specializes in comprehensive event planning and marketing communications, offering services like website design, social media management, advertising, PR, logo design, and more. With over 20 years of experience, they focus on supporting small to mid-sized businesses, non-profits, and B2B clients. Their work has significantly impacted businesses, helping raise over $1 million for non-profits annually 2021-2024 and managing 100+ events a year, client websites, and full-circle marketing campaigns.

End-of-Year Fundraising Tips for Nonprofits: Maximize Donor Engagement and Donations
When the calendar turns to November, many nonprofits enter one of the most crucial fundraising periods of the year. The holiday spirit, tax benefits, and seasonal giving days create a unique opportunity to drive donations that support mission-driven initiatives. Here are essential year-end fundraising tips to make the most of this giving season and set your nonprofit up for success.

1.    Segment Donor Lists for Targeted Messaging
An effective way to reach donors is by tailoring messages that resonate. Start by pulling your donor lists and segmenting them by factors like donation frequency, donation amount, or specific past campaign involvement. With segmented lists, you can craft personalized messages for each group to increase engagement and the likelihood of donations. For example, you could target major donors with messages about impact-driven milestones and smaller donors with updates about ongoing needs or progress.
 
Benefits of Donor Segmentation:

• Increases Engagement: Personalized messages foster a stronger connection with each group.
• Improves Donation Rates: Targeted appeals are more relevant and impactful.
• Enhances Donor Relationships: Regular, relevant updates make donors feel valued and informed.

 
2.    Review Last Year’s Fundraising Results for SMART Goal Setting
Take a data-driven approach by analyzing previous years’ fundraising performances. Identify which channels (email, social media, direct mail) contributed the most and how different donor segments responded to each campaign. This insight will help you create SMART (Specific, Measurable, Achievable, Relevant, and Time-bound) goals and set predictable outcomes for this year.
 
SMART Goal-Setting Tips:

• Set Specific Revenue Targets: Define the exact amounts you aim to raise through each channel.
• Measure Campaign Success: Determine engagement rates, average donation amount, and donor retention metrics.
• Keep Goals Achievable: Consider resource availability and adjust goals accordingly.

 
3.    Create a Year-End Marketing and Communications Calendar
An organized marketing calendar is essential to manage the complex end-of-year giving season. Include special dates and events, distribution channels, target audience segments, and clear calls to action for each campaign. Assign team members responsible for each action and track key performance indicators (KPIs) to evaluate effectiveness.
 
Components to Include in Your Calendar:

• Channels and Distribution Dates: Determine when and where your campaign will be shared.
• Audience Segments: Tailor messaging based on donor demographics or donation history.
• Responsibilities: Assign team members to specific tasks.
• KPIs: Track metrics such as funds raised, email open rates, and social engagement.

 
4.    Send a “Loop-Back” Email to All Donors
A “loop-back” email is an effective way to re-engage previous donors. Send an email to donors who contributed in the past, reminding them of their impact and encouraging them to support your mission again this year. Highlight how last year’s donations were utilized and share stories of success.
 
Why Loop-Back Emails Work:

• Builds a Stronger Donor Connection: Donors appreciate hearing about the results of their contributions.
• Encourages Repeat Giving: Sharing impact stories increases the likelihood of renewed support.
• Easily Customizable: Adapt messages based on each donor segment’s past contributions.

 
5.    Gather Stories to Inspire and Share
Donors respond to real stories of lives changed or community improvement. Gather stories from your beneficiaries, staff, or volunteers that exemplify your organization’s impact. These narratives can be shared through emails, social media, or even a dedicated video campaign to bring your mission to life.
 
How to Use Stories Effectively:

• In Email Campaigns: Include a short story with a strong call to action.
• On Social Media: Share stories with engaging visuals or videos for maximum reach.
• During Events: Feature live or recorded testimonials at fundraising events or holiday galas.

 
6.    Send Thanksgiving Gratitude Messages
Thanksgiving offers a perfect time to express your appreciation to all of your generous donors. Utilize “You” language in messages to all of your donors, thanking them for their contributions throughout the year - “Because of You”, “Your Kindness….”, “Your support has made a difference”. This message doesn’t need to or shouldn’t ask for a donation. Expressing gratitude fosters goodwill and reinforces the donors’ sense of purpose and impact.
 
Ideas for a Gratitude Campaign:

• Personalized Emails: Address donors by their name and reference specific campaigns they supported throughout the year. (This is why segmenting your donors is so helpful!)
• Thank-You Videos or Voice Recordings: Share a video message from your organization’s leaders or those impacted by donations. You can also change up your donation thank you’s with a recorded greeting sent as an attachment - these can be highly personal with messages directly from the Executive or Development Director.
• Social Media Shoutouts: Publicly thank donors or recognize notable contributions on all of your social media channels.

​7.    Secure a Matching Gift Opportunity
Donor matches are a powerful way to maximize contributions, as many donors are motivated by the potential to double their impact. Work with major donors or corporate sponsors to set up a matching gift for year-end giving campaigns. Highlight this match in all promotional materials to encourage giving.
 
Matching Gift Tips:

• Highlight the Urgency: Communicate that contributions will be matched only for a limited time.
• Emphasize Impact: Explain how matched gifts significantly amplify impact.
• Share Progress: Update donors on the progress toward the match to encourage contributions.

 
8.    Set Up a Peer-to-Peer Holiday Giving Campaign
Peer-to-peer fundraising engages your supporters in promoting your cause within their personal networks, expanding your reach organically. Equip volunteers, board members, and loyal donors with the tools they need to run mini-campaigns on your behalf. Provide sample social posts and email templates to make it easy for them to ask friends and family for support.
 
Peer-to-Peer Campaign Tips:

• Create Fundraiser Kits: Provide social media assets and email or phone scripts for participants.
• Encourage Friendly Competition: Offer rewards or recognition for top fundraisers.
• Monitor Progress: Track the performance of each peer-to-peer campaign and recognize high achievers.

 
9.    Use Clear Calls-to-Action in All Communications
Every piece of communication should include a clear, compelling call to action (CTA). Whether it’s donating, volunteering, or sharing a story, a CTA should be specific and easy to follow. Phrases like “Donate Now to Double Your Impact” or “Yes - I want to provide affordable housing for families in my community!” are both actionable and inspiring.
 
10.    Focus on Growing Your Donor Base, Not Just the Funds Raised
When evaluating year-end fundraising success, nonprofits often focus on the total amount of funds raised. However, emphasizing the number of new donors can be equally valuable, if not more so.
Attracting new supporters expands your donor base, builds long-term relationships, and boosts future fundraising potential. By welcoming new donors, your organization creates a broader community of advocates and supporters who may contribute regularly, increasing your impact over tie.
Celebrating this growth in new supporters highlights the strength and reach of your mission beyond just dollar amounts - making it feel less transactional, and fostering a stronger, more diverse network of supporters for years to come.
 
 
With thoughtful planning and data-driven approaches, nonprofits can make the most of the end-of-year giving season. By segmenting donor lists, setting clear goals, sharing impactful stories, and expressing gratitude, you can build stronger connections with donors and inspire increased contributions. Utilize these strategies to create a memorable and successful year-end fundraising campaign that sustains your mission well into the coming year.
 
Big Deal Company is proud to support many nonprofits during the end-of-year giving season and beyond, helping organizations maximize their impact through strategic fundraising campaigns and successful event fundraisers. We offer a variety of downloadable resources, expert tips, and best practices, all designed to make your year-end giving campaign a success.

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​Sign up for our online newsletter to stay updated on the latest insights and tools.

​Email newsletters are still one of the top tools in digital marketing, valued
for their ability to drive engagement, boost conversions, and build loyalty.
Here is why they should remain a staple in your full-circle marketing
strategy:

7 Effective (and Affordable) Marketing Tips for Nonprofits on a Budget

Marketing your nonprofit’s mission can feel overwhelming at times, especially when you’re working within a tight, or sometimes, non-existent budget. However, with a strategic approach, even limited resources can provide great results.
 
Big Deal Company has pulled together some practical tips and tricks to help your nonprofit effectively market your cause without breaking the bank.
 
1.    Know Your Audience
The foundation of successful marketing is knowing who you are speaking to. Are you targeting potential clients, donors, or businesses? Each audience has different motivations and needs, so it’s imperative that you tailor your messages accordingly.

• Potential Clients are seeking solutions or services
• Donors want to see the impact of their contribution and how they can be part of the story.
• Businesses may be interested in partnerships, corporate social responsibility (CSR), or sponsorship opportunities

 
2.    Use Donor-Centric Language
When marketing to donors, make THEM the hero of the story. Use “YOU” language to show how their contribution makes a difference. For example, instead of saying, “Our organization provides food to families in need,” say, “YOU can provide food to families in need by supporting this mission.” This makes the donor feel personally involved in creating change.

3.    Leverage Social Media for Free Promotion
Social media platforms like Facebook, Instagram, and LinkedIn offer free tools that can help you reach a larger audience. Focus on:

• Storytelling: Share success stories, images, and videos that showcase your impact
• Engagement: Regularly interact with your followers through comments, polls, and questions to build a community around your cause

               It’s also important to take note of where your audiences spend their time. Perhaps your supporters are from a younger generation. If so, you may consider creating and maintaining an organizational TikTok or YouTube Channel to best reach your target audience.
 
4.    Collaborate with Local Influencers, Organizations, and Volunteers
Reach out to local influencers, groups, community leaders, or even businesses that align with your cause. They can amplify your message by sharing it with their networks. Similarly, dedicated volunteers can help spread the word and even assist with event organization or marketing efforts. Big Deal Company always creates an event or campaign Media Kit that can easily be distributed to Board Members or organizational ambassadors so they can help spread the word!

5.    Create an Email Newsletter
Email marketing remains one of the most cost-effective ways to communicate directly with your audience. Use newsletters to:

• Share upcoming events or achievements
• Tell compelling stories about the people or causes you support
• Offer opportunities for supporters to get involved.

               It is important to share consistent communication. Build a communication calendar to plan out when your organization communicates with your readers. Readers will start to anticipate your emails when you provide dependable and consistent communications.
 
6.    Utilize Free Tools and Resources
There are a plethora of free or low-cost marketing tools that can help you get the job done efficiently:

• Canva: For creating eye-catching graphics and videos
• Mailchimp: For easy-to-craft email marketing campaigns
• Google for Nonprofits: Offers free access to Google Ads to promote your cause to a wider audience

 
7.    Host Virtual or Low-Lift Events
Events don’t have to be expensive to be impactful. Consider hosting a virtual event, such as a live stream or webinar, which can be more budget-friendly than an in-person gathering. Invite supporters to join for free and encourage donations or sponsorships during the event.

BONUS:
8. Enlist a contractor, such at BIG DEAL Company to take on these important pieces. Rather than hire a full-time staff member, our team of experts can support you in an variety of ways, and work with your budget!

​Big Deal Company Can Help
At Big Deal Company, we understand the challenges nonprofits face when it comes to marketing on a budget. Our team is dedicated to helping you develop affordable marketing strategies, organize impactful events, and communicate your mission effectively. We’re here to ensure that your message reaches the right audience and generates meaningful support and funds for your cause.
 
Ready to grow your nonprofit’s impact? Contact Big Deal Company today to explore how we can help with your marketing efforts.

​4 Tips for Enhancing Content without Costs
With 127 years in combined marketing experience, countless marketing/communications degrees, and intense focus on the many changes in marketing that take place nearly weekly... our team is happy to share insider information with our clients. We enjoy educating you on ways to stretch your marketing dollar! Below is a FREE downloadable one-sheet with tips on how to enhance your content, without spending extra $$$!

​At Big Deal Company, we are dedicated to bringing “Joy to the Job”. We believe that enhancing employee engagement and cultivating a strong company culture through events and team-building activities are crucial for both inspiring joy and overall success. A thriving workplace should be built on a foundation of engaged employees who are passionate about their work and connected to their colleagues. 

We’ve pulled together a list of actionable strategies to help your business create a strong and thriving culture of success:
 
Foster Open Communication
Best practices include encouraging open communication channels within your entire organization. Make sure to regularly solicit feedback from your employees and create opportunities where they can share their thoughts freely.
ACTION ITEM: Implement regular “town hall” meetings, Q&A sessions, and anonymous suggestion boxes to ensure that every voice is being heard.
 
Recognize and Reward Achievements
​Recognition can be a powerful motivator. Celebrate both individual and team success to boost morale and encourage a culture of appreciation.
ACTION ITEM: Establish an employee recognition program with monthly awards, public acknowledgments, and tangible rewards like gift cards or extra days off.
At Big Deal Company, we’ve implemented our own system of recognition with monthly “Woot, Woots” for exemplary work, “BIG Brags” on social media, and our yearly “Biggie Awards” (think Dundee’s from The Office).

Promote a Healthy Work-Life Balance
A healthy work-life balance is crucial for employee well-being. Ensure your policies support employees in balancing their professional and personal lives.
ACTION ITEM: Offer flexible working hours, and remote work options, and promote the use of vacation days to help employees refresh and recharge.
 
Invest in Professional Development
Providing opportunities for growth shows employees that you value their long-term commitment and success.
ACTION ITEM: Create a professional development program that includes workshops, online courses, and mentoring opportunities.
 
Organize Engaging Events and Team-Building Activities
Fun and carefully thought out events and team-building activities are excellent ways to foster camaraderie and a sense of belonging.
At Big Deal Company, we gather together as a team, every quarter. We call it Big Deal Bites & Beverages. It’s a fun, and informal way to stay connected.
ACTION ITEM: Plan regular team outings, workshops, and socials! Consider activities like escape rooms, cooking classes, or volunteer days that require teamwork and collaboration.

Create and Build a Positive Work Environment
If your team works on-site, creating a positive work environment can greatly impact employee satisfaction and increase productivity.
ACTION ITEM: Enhance the physical workspace with comfortable furniture, calming lighting, plants, and art. Encourage a culture of kindness and support through team-building exercises and positive reinforcement.
 
Encourage Employee Involvement in Decision-Making
Involving your employees in both large and small decisions will increase their investment in the company’s success. People feel valued when they are heard.
ACTION ITEM: Form committees and focus groups where employees can contribute to company decisions. Actively include them in important strategic planning work.
 
Support Health and Wellness Programs              
Investing in health and wellness programs and gym discounts show your employees that you care about their overall well-being.
ACTION ITEM: Investigate discounted gym memberships for your team. Offer free
Mental health days, and workshops on stress management and healthy living.
 
Enhance Onboarding and Orientation Programs
Strong onboarding programs can set the ton for a new employee. They help them integrate smoothly into company culture and sets them up for success!
ACTION ITEM: Develop a comprehensive and thorough onboarding process that includes mentorships, detailed training, and a robust welcome from the entire team.
 
Technology is Engagement’s Friend!
There are so many tools, apps, and programs out there! Use technology to keep employees connected, especially in remote or hybrid work settings.
ACTION ITEM: Utilize tools like Slack, Microsoft Teams, or Asana to facilitate consistent communication and keep up on project tasks.

Boosting employee engagement and building a strong company culture requires a plan and a multi-channel approach. By modeling and utilizing these action items for fostering open communication, recognizing achievements, professional development, organizing engaging events, and more, you can create a workplace where employees thrive and feel valued.
 
At Big Deal Company, we’re committed to helping organizations achieve these goals through expert-led events and team building activities. Let’s work together to create an environment where your employees can shine!
 
For more insights and tailored solutions, feel free to contact us at Big Deal Company. Let’s make every workday an engaging and fulfilling experience!

​In the fast-paced business world, establishing and nurturing connections is often a key driver of success. Networking is no longer about exchanging business cards at a business event. It’s a strategic and integral part of building a thriving professional ecosystem.
 
Big Deal views networking as a building block within an overarching strategic plan. We’ve gathered some easy steps, tips, and insightful questions to help you become a master networker, breaking the ice and truly connecting with others!

The Significance of Business Networking

1. Building Bridges, Breaking Barriers: Networking is a bridge that connects professionals, breaking down barriers and fostering collaboration. It opens doors to opportunities that may not have been possible otherwise.
2. Knowledge Exchange: Networking allows for the exchange of ideas, experiences, and industry insights. Learning from others and staying informed can give your business a competitive edge.
3. Creating a Support System: Owning and operating a business can be challenging. Networking can build a support system of like-minded individuals who understand your journey and can offer guidance or mentorship.
4. Access to Resources: Whether it’s access to sponsorship funding, partnerships, or valuable skills - networking expands your resource pool.

 
Tips for Networking Success

1. Be Authentic: Real connections stem from authenticity. Be yourself, share your passions, and listen actively to others.
2. Set Clear Goals: What is it you would like to achieve through networking? Whether it’s finding new clients, collaborators, sponsors, or mentors, having a clear set of goals should guide your interactions and conversations.
3. Diversify Your Network: Make sure you are casting a wide net. Connect with professionals from various industries and backgrounds - even those who are way different than your own. These connections will enrich your perspective and broaden your opportunities.
4. Follow Up: Building new relationships requires effort. Follow up with your new contacts, express gratitude for their time, and nurture those connections over time.

30 Icebreaker Questions for Meaningful Connections
Arrive to your next networking event armed with some thought-provoking and conversation-building questions! You’ll establish a deeper connection and stronger rapport with a new contact if you move beyond the typical, “So what do you do?” questions. Here are some of our favorites:

1. What inspired you to pursue your current career?
2. Can you share a career highlight or achievement that you’re particularly proud of?
3. How do you stay updated on industry trends?
4. Any upcoming travel plans?
5. What brought you here today?
6. How do you two know each other?
7. What’s your favorite way to unwind after a busy week?
8. What are you reading currently?
9. What goals are you currently working towards, both personally and professionally?
10. What was your first job?
11. What’s one thing you’re excited about that’s coming up in 2024?
12. Tell me about your current role?
13. Tell me about yourself.
14. Have you been here before?
15. Do you mind recommending……
16. Have you worked on any exciting projects lately?
17. How long have you been with your company?
18. What do you like most about working in this area?
19. Did you grow up in this area?
20. How did you hear about this event?
21. Do you attend a lot of networking events?
22. What’s your best networking tip for introverts?
23. You seem to be having a great time - mind if I join you?
24. Do you mind if I introduce myself?
25. Have you attended any conferences lately?
26. What are some common misconceptions about your role?
27. Which skills do people overemphasize in your industry?
28. Are you working on any side projects at the moment?
29. What do you enjoy most about your job?
30. Do you know XXXX? Could you introduce me to them?

 
These questions are designed to spark meaningful conversations. They should help you move beyond surface-level interactions and build lasting connections.
 
Remember, successful networking is not just about what you can gain, but also about what you can contribute to the professional community. So - get out there - network with a purpose, and watch your business thrive!
 
Discover more of our business and marketing tips when you follow BIG DEAL Company on social media: Facebook, Linkedin, Pinterest, YouTube, and Instagram. Stay current on industry trends and follow our latest events in our blog. Looking for some marketing support? Reach out to our team of marketing professionals. Every client we serve is a BIG DEAL!